Every Saudi is born a Muslim. Islam is the only religion permitted in the Kingdom. Therefore, religion permeates this society on every level of daily life, like conversation, business … and advertising. This banner style ad for a mobile phone company hangs from a lightpole in a center median separating four lanes of traffic on each side. It delivers its message in both English and Arabic: “may Allah accept your prayers.” I’m not exactly sure how it relates to mobile phone service, but I thought it was interesting.